MUMBAI, THE COMMERCIAL ‘CAPITAL’
Mumbai – or Bombay – is the capital of Maharashtra State. With a population of 12 million, it is the most densely-populated metropolis in the country and its commercial flagship. The city generates 5% of GDP, 25% of industrial production, 40% of maritime trade and 70% of India’s capital transactions.
Home to many domestic and international companies, Mumbai is also renowned globally for its film industry known as Bollywood, a contraction of Bombay and Hollywood.
A DYNAMIC AND INFLUENCIAL MARKETPLACE
Mumbai and its sphere of influence represent a potential market of 200 million people, whose typical profile is young and entrepreneurial. Putting your brand on Mumbai’s map therefore equates to reaching out to an extensive area outside the city, towards central and southern India, primarily the large regional urban centres that are Bangalore and Pune.
